WHO YOU CALLIN' WUSSIE

IT'S TIME A PILSNER GOT ARROGANT

For far too long the tyrannical industrialized beer overlords have disgraced and cheapened the noble heritage of the pilsner with their relentless multi-generational downward drive to commercialized homogenization. Over decades, this once vaulted style has been slowly and methodically gutted, bringing forth a soulless and anemic result, all the while spending billions in advertising to convince the unwitting public that their fizzy yellow end result was beer. Well, I will not have it. We are striking back for true craft by stealing the pilsner back from their evil clutches, and restoring it to its almighty glory. They do it cheaply. We do it right. Choose vapidity, or choose righteousness...but whatever you do, choose wisely.

Since Arrogant Bastard Ale was first unleashed upon the unsuspecting public in 1997, the brand has been charting bold territory and upsetting dandies, milquetoasts and fizzy yellow beer drinkers in great numbers. Massively successful, and ever full of vip and vinegar, Arrogant Bastard split off from the restrictive confines of Stone Brewing in 2015. And now, the brethren of Liquid Arrogance are free to explore, cavort and roam how they damn well see fit. For those Worthy few who wish to gaze upon the musings of Arrogant Bastard Ale, Who You Callin’ WUSSIE, Bourbon Barrel-Aged Arrogant Bastard or other Bastard beers, follow along via Facebook, Instagram, Twitter and ArrogantBrewing.com.